crisis management

For any project to be successful, one will rely on the support, the effect and the perception that the stakeholders have on the said project.

Getting everyone to understand and believe in one common idea is quite the hefty task and will require a bunch of your time to achieve.

We offer our clients the chance to focus on their top-line growth while we handle the stakeholders, both internal and external; those who are directly and indirectly linked to a project.

Media Relations 

stakeholder management

Our creative PR team will find original strategies to cater to your public relations and marketing communications needs.

We offer:

  • Integrated marketing and communications plans: from strategy formulation to concept creation and implementation
  • Corporate branding
  • Communications tools
  • Social media strategy
  • Social media platforms management
  • Content development for social media
  • Website development
  • Speechwriting
  • Digital media and blogger outreach
  • Formulation of key messages
  • Copywriting, editing and design of digital advertising and print
  • Event management

public relations & marketing communications

event management

“Hope for the best, plan for the worst”
At Odysseus, we foster a culture of preparedness for any issue that may arise.  Our strategy includes our ability to anticipate and ensure issues are diffused and solved in the most effective way possible. 

Our team has been trained to respond proactively to crisis situations and we always hope for the best and plan for the worst. At Odysseus, we anticipate, prepare and manage all issues and negative events affecting a brand or organisation’s reputation.

We will advise you on the right approach to have and the strategy to adopt. We possess the expertise and know-how to ensure our clients feel confident in order to respond in the appropriate manner. We will provide the strategic counsel and possess the expertise to ensure that clients respond in a timely, appropriate and confident manner to achieve the best possible outcome. 

Along the years, we have handled a very large number of gala dinners / project launches. We list some of them below.  

These types of events may take the form of a cocktail reception, a formal dinner/banquet or even a more relaxed happening, especially when foreigners are involved.   

  • Launch of Grand Mauritian Resort and Spa (400 persons)  
  • Launch of Afrasia Bank (300 persons)
  • 30th anniversary of Livestock Feed Limited (250 persons)
  • Launch of 1st Avenue RES project (250 persons)  
  • Launch of Davyland /Chas Everitt partnership (200 persons) Launch of Huawei (200 persons)
  • Launch of Toyota Mauritius (300 persons)  
  • Launch of Universal Breweries (350 persons
  • Launch of Aureos Advisers (100 persons)
  • Project launch of Le Bouchon IRS (125 persons
  • Launch of Nestlé (300 persons)  
  • Launch of Willis Re (150 persons)  
  • Launch  of  Nando’s (150 persons)
  • Launch of Vitiro/DSTV (200 persons)
  • Launch of CIM VISA CARDS  (150 persons)

A good MR strategy rests on excellent understanding of how the media works.

With over 15 years of experience in helping clients optimize their media relations and offer expert insight and delivery so that the right messages are heard and seen by the right audiences. Our networks in various countries allow us to disseminate information to international channels.
We offer:

  • Creative media ideas, strategies and plans 
  • High level English and French media release writing and distribution 
  • Story pitching to journalists
  • Securing high quality editorials in local and international media
  • Proactive handling of media enquiries and requests
  • Media monitoring and reports
  • Media relationship building 
  • Media training 
  • Translation of media releases 

Odysseus was the first Mauritian PR agency to set-up a fully-fledged event management department. Throughout the years, we have handled different kinds of events for local and international clients. 

Below is a list of services we offer with regards to Event Management:

  • Identification of overall needs of the client for the event 
  • Creation of event concept 
  • Budget management
  • Development of the event planning / timeline for tasks
  • Preparation of schedule of event / programme 
  • Selection and management of suppliers (light, sound, special       effects, décor, models, catering, drinks, entertainment, venue,       security, printer etc) 
  • Identification of critical protocol issues 
  • Liaison with VIP/Chief guest (including Government) 
  • Overall liaison and coordination during event 
  • Press relations for event
  • Production of conference booklets and packs
  • Live translation services
  • Management of hostesses / Master of Ceremony
  • Organisation of logistics for transfers 
  • Liaison with venues/hotels 
  • Verification of booking details of delegates 
  • Management of list of attendees / production of name                   badges 
  • Selection/production of gift for delegates